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September 13, 2022

Allergan’s New Report Predicts 10 Aesthetic Trends for the Future

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Plastic surgery and cosmetic treatments are no longer taboo. Well, in some circles maybe, but at NewBeauty, they are full-on mainstream and a large part of our daily conversation. Today, Allergan released its global report on “The Future of Aesthetics,” and shared that “the number and type of nonsurgical aesthetic procedures conducted worldwide grew by nearly 2 million between 2017 and 2020. This growth is expected to continue, with 23 million dermal fillers and 14.6 million body procedures predicted by 2025. In parallel, physicians globally saw an increased volume of younger patients, more patients from a diverse range of ethnic backgrounds, and more male patients than ever before.”


“Aesthetics is a dynamic industry, which must continually adapt and evolve with changing habits and shifting cultural norms. Our trends report—The Future of Aesthetics report—builds on insights uncovered in the 2019 Allergan 360 Aesthetics Report on evolving beauty perceptions and diverse priorities around the world,” says Carrie Strom, president of global Allergan Aesthetics. “We recognize the fast-moving nature of aesthetics and are committed to furthering research and innovation in our field. Our research on the evolution of consumer preferences aims to support practitioners to better meet future patient needs. Thank you to our partners who participated in this important study.”


1. Diverse Individuality

People of all ethnicities are seeking out aesthetic treatments—included in the American Society of Plastic Surgeons’ (ASPS) “Plastic Surgery Statistics Report 2020”—and want to see themselves reflected and represented more in the future. For every patient, treating their unique needs with a truly personalized approach is vital.


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